hysteria asteria

Born in Nicosia, Cyprus in 1978, with a vibrant, creative side to herself, Alexia has been involved with art in all its forms since she can remember.

After completing her Undergraduate studies in Communications & Society at the University of Leicester in UK, she carried on in Boston, USA where she obtained a Masters of Arts degree in Integrated Marketing Communications. At the same time, she started making garments and accessorizing jeans, shoes and hats by hand, and selling it to friends and classmates with great success.

Consequently, after completing a series of beachwear collections, followed by more inclusive mini collections that were sold in a number of boutiques in Cyprus, Alexia took her work to another dimension. She attended short courses at Central St. Martins in London, and then attended a one-year intensive program in Fashion & Textile design, offered by Instituto Europeo di Design in Milan, Italy.

After completing her education in Italy, Alexia returned to Cyprus, where she hit the ground running with her new and fresh brand, under the name HYSTERIA ASTERIA, with collections directed to designer boutiques and concept stores all over the world. In the summer of 2011, she also launched a series of swimwear collections under the name IM.ME alongside greek fashion designer Anna Petrides. She now owns her own showroom in Nicosia, Cyprus and another one in Athens, Greece.

Παπανικολή 6
10554 , Αθήνα

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